Magnite is the world’s largest independent sell-side advertising company. We’ll help you win across every channel, every format and on your terms.
Supported syncing
| Type | Description | Supported Sync Modes |
|---|---|---|
| Audiences | Sync data from any source to Magnite audiences | All |
For more information about sync modes, refer to the sync modes docs.
Connect to Magnite
This integration requires prior approval from the Magnite team and the Hightouch team.
To gain approval, please contact the Hightouch support team and connect us directly with your Magnite rep who will verify approval. Once we have confirmed, we will unlock the integration for you to connect.
Enter the following fields into Hightouch:
- Company name
Sync configuration
Once you've set up your Magnite destination and have a model to pull data from, you can set up your sync configuration to begin syncing data. Go to the Syncs overview page and click the Add sync button to begin. Then, select the relevant model and the Magnite destination you want to sync to.
Enter the following fields into Hightouch:
- Segment name
- Price type (acceptable values are
cpmandrevshare) - Charge for use of the segment
- Segment owner
- Description for the segment (optional)
Syncing audiences
Sync data from any source to Magnite audiences.
Field mapping
Hightouch lets you sync audience fields via field mapping. You can map data from any of your model columns to the default audience fields. Magnite requires the following fields, so you must map them to complete your configuration:
- User ID
- User ID type
- Update type
Ensure your model's columns have the same data types as the fields you want to sync to.
Tips and troubleshooting
Common errors
To date, our customers haven't experienced any errors while using this destination. If you run into any issues, please don't hesitate to . We're here to help.
Live debugger
Hightouch provides complete visibility into the API calls made during each of your sync runs. We recommend reading our article on debugging tips and tricks to learn more.
Sync alerts
Hightouch can alert you of sync issues via Slack, PagerDuty, SMS, or email. For details, please visit our article on alerting.