What's new
Product updates, new integrations, and platform improvements.
May 2026
AI Decisioning
- New
The Health tab gives you real-time visibility into agent pipeline runs, channel delivery rates, and outcome data freshness. Agent alerting proactively notifies you when something goes wrong — run failures, stalled agents, slow runs, or drops in recommendation volume. Every agent ships with a default failure monitor, and you can route alerts to Slack, Email, PagerDuty, SMS, or Webhooks.
Lifecycle Studio
- New
Preview emails in dark mode directly within the Lifecycle Studio canvas.
- New
Preview email templates with sample variable values before exporting to your ESP. Fill in sample values for variables and conditional logic to see exactly how the email renders.
Customer Studio
- New
Copy filter conditions from an audience directly into the trait enrichment builder, including conditions based on related and event models. Eliminates manually rebuilding complex filter logic when creating trait enrichments that match existing audience conditions.
- Improved
Related model filters in the Audience Builder support nested AND/OR condition groups. Each condition shows a menu option to wrap it in an AND/OR group for rules that combine required conditions with flexible alternatives on the same related record.
Hightouch Events
- Improved
Realtime event syncs support multiple custom event configurations in a single sync. Previously, forwarding multiple event types to the same destination required a separate sync for each.
- New
The Event Debugger traces the full path an event takes through Hightouch — which streaming syncs it was sent through, whether any syncs filtered it out, what audience membership changes it triggered, and where the resulting entrance events went.
Destinations
- New
New Ometria destination — sync contacts, orders, products, and custom events via the Ometria push API.
Data Agents
- New
Pinterest Ads data connector for Data Agents — connect Pinterest Ads reporting data so the Data Agent can answer questions and generate reports across your Pinterest campaigns.
- Improved
Data Agents with a Klaviyo connection pull in engagement data over time, including conversions, not just metadata about flows, forms, and segments.
April 2026
Identity Resolution
- New
Run identity resolution in stages — configure graphs to run in sequence so the output of one step feeds into the next. Match on high-confidence fields first, then run broader matching on remaining records.
Syncs
- New
Test liquid templates against real data directly in sync configuration. Select a record from your model and see exactly what the rendered output looks like before your sync runs.
- New
Array expansion automatically fans out array-typed source columns into individual destination rows, enabling one-to-many syncs from a single source row.
Customer Studio
- New
Coupon assignment in audience-based Journeys — assign per-user coupon codes and related values like expiration within a single Journey node.
- New
Test sync tiles in Journeys by running test syncs against real or injected data, without modifying Journey logic.
AI Decisioning
- New
Message delivery window guardrails let you restrict agent message delivery to specific time windows per channel.
- Improved
Agent reports now support comment mode — leave comments on a generated report and an agent updates the instructions accordingly. PDF attachments are now available for email and Slack delivery.
Lifecycle Studio
- Improved
New custom email editor with inline text editing, link management, and block styling. Image editor now works for all images, not just agent-generated ones.
Destinations
- New
New Knock destination — sync audiences, users, and objects to Knock for notification routing.
- New
New Topsort destination — sync audiences to Topsort's Segments API for retail media network campaign targeting.
- New
Google Ads via Data Manager — connect to Google Ads through Google's Data Manager API for new features and passwordless authentication.
Workspace Management
- New
Email notification when a draft is denied — draft authors now receive an email when their requests are rejected.
Hightouch Events
- New
Queue backlog alerting for queue-based event sources — set thresholds for unprocessed event backlogs and receive alerts when they're exceeded.
Sources
- New
New Google BigQuery Iceberg source via BigLake REST catalog — use BigQuery as a query layer on top of Iceberg tables.
March 2026
Customer Studio
- Improved
Audience size limits now include a Random selection option, in addition to Top and Bottom, for more representative user selection across campaigns.
- New
Traits support trait-to-trait comparisons in audience filters, alongside static values and column properties.
- New
Journeys have a refreshed interface for building and managing flows, with improved navigation and layout.
- New
Real-time audiences include a dedicated Overview tab with live performance metrics: audience entrances, events processed, error rate, and time-series charts with selectable time ranges.
Destinations
- New
New PAR Punchh destination for syncing audience data for customer segment management.
- New
New Adestra destination for syncing contact data and managing list subscriptions in Adestra (MessageFocus).
- New
New Resonate destination for matching first-party data against Resonate's identity graph for audience enrichment and targeting.
AI Decisioning
- New
AI Decisioning resources are accessible via a REST API for agent retrieval, message management, and programmatic run triggers.
Hightouch Events
- New
Field selectors in event streaming and real-time event configuration include autocomplete suggestions based on actual event data, reducing typos and speeding up setup.
General
- New
"Test connection" errors display detailed messages for easier troubleshooting during setup.
- New
Webhook alerting supports custom HTTP headers, including secure handling for sensitive values like Authorization or X-API-Key. Secret values are encrypted and stored securely.