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Google Retail

Ensure all of your Google Retail listings match your inventory

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Supported content

TypeDescriptionSupported Sync Modes
VehiclesSync records from your model as vehicle listingsUpsert

For more information about sync modes, refer to the sync modes docs.

Connect to Google Retail

You need to have access to a merchant account to sync listings.

Go to the Destinations overview page and click the Add destination button. Select Google Retail and click Continue. You can then authenticate Hightouch to Google Retail via OAuth.

For the Authentication method, select Log in to Google Retail and log into your Google Retail account. Once successful, you will be redirected back to Hightouch to enter your Merchant ID and complete setup.

Sync configuration

Once you've set up your Google Retail destination and have a model to pull data from, you can set up your sync configuration to begin syncing data. Go to the Syncs overview page and click the Add sync button to begin. Then, select the relevant model and the Google Retail destination you want to sync to.

Field mapping

Field mapping is where you select which customer information parameters or other event parameters you want to send to the Conversions API. You can map data from any of your model columns to default and custom Google fields.

Go to the Product Specification to see the mappings available for all Google Retail products.

Vehicle mapping

Vehicles have a specific collection of fields available to map data to. Read more about them here.

Tips and troubleshooting

Common errors

To date, our customers haven't experienced any errors while using this destination. If you run into any issues, please don't hesitate to . We're here to help.

Live debugger

Hightouch provides complete visibility into the API calls made during each of your sync runs. We recommend reading our article on debugging tips and tricks to learn more.

Sync alerts

Hightouch can alert you of sync issues via Slack, PagerDuty, SMS, or email. For details, please visit our article on alerting.

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Last updated: Jan 31, 2024

On this page

Supported contentConnect to Google RetailSync configurationField mappingTips and troubleshootingCommon errorsLive debuggerSync alerts

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