Ensure all of your Google Retail listings match your inventory
Supported content
| Type | Description | Supported Sync Modes |
|---|---|---|
| Products | Sync records from your model as product listings | Upsert |
For more information about sync modes, refer to the sync modes docs.
Connect to Google Retail
You need to have access to a merchant account to sync listings.
Go to the Destinations overview page and click the Add destination button. Select Google Retail and click Continue. You can then authenticate Hightouch to Google Retail via OAuth.
For the Authentication method, select Log in to Google Retail and log into your Google Retail account. Once successful, you will be redirected back to Hightouch to enter your Merchant ID and complete setup.
Sync configuration
Once you've set up your Google Retail destination and have a model to pull data from, you can set up your sync configuration to begin syncing data. Go to the Syncs overview page and click the Add sync button to begin. Then, select the relevant model and the Google Retail destination you want to sync to.
Product category
Each sync must have a product category. This is the category that the products will be listed under in Google Retail. The product category option can also be specified from a column in your model if your model contains products across categories.
Field mapping
Field mapping is where you select which customer information parameters or other event parameters you want to send to the Content API. You can map data from any of your model columns to default and custom Google fields.
Go to the Product Specification to see the mappings available for all Google Retail products.
Vehicle mapping
Cars, Trucks & Vans (916) have an additional collection of fields available to map data to. Read more about them here.
Tips and troubleshooting
Common errors
To date, our customers haven't experienced any errors while using this destination. If you run into any issues, please don't hesitate to . We're here to help.
Live debugger
Hightouch provides complete visibility into the API calls made during each of your sync runs. We recommend reading our article on debugging tips and tricks to learn more.
Sync alerts
Hightouch can alert you of sync issues via Slack, PagerDuty, SMS, or email. For details, please visit our article on alerting.