Go to the Destinations overview page and click the Add destination button. Select Google Retail and click Continue. You can then authenticate Hightouch to Google Retail via OAuth.
For the Authentication method, select Log in to Google Retail and log into your Google Retail account. Once successful, you will be redirected back to Hightouch to enter your Merchant ID and complete setup.
Once you've set up your Google Retail destination and have a model to pull data from, you can set up your sync configuration to begin syncing data. Go to the Syncs overview page and click the Add sync button to begin. Then, select the relevant model and the Google Retail destination you want to sync to.
Field mapping is where you select which customer information parameters or other event parameters you want to send to the Conversions API.
You can map data from any of your model columns to default and custom Google fields.
Go to the Product Specification to see the mappings available for all Google Retail products.
To date, our customers haven't experienced any errors while using this destination. If you run into any issues, please don't hesitate to . We're here to help.
Hightouch provides complete visibility into the API calls made during each of your sync runs. We recommend reading our article on debugging tips and tricks to learn more.