Kayzen is a mobile DSP that enables app developers, agencies, media buyers, and brands to run programmatic acquisition, retargeting, and branding campaigns.
Supported syncing
| Type | Description | Supported Sync Modes | API Reference |
|---|---|---|---|
| Audiences | Sync data from any source to Kayzen audiences | Add, Remove | Audiences docs |
For more information about sync modes, refer to the sync modes docs.
Connect to Kayzen
Go to the Destinations overview page and click the Add destination button. Select Kayzen and click Continue. You can then authenticate Hightouch to Kayzen.
Enter the following fields into Hightouch:
- API key
Sync configuration
Once you've set up your Kayzen destination and have a model to pull data from, you can set up your sync configuration to begin syncing data. Go to the Syncs overview page and click the Add sync button to begin. Then, select the relevant model and the Kayzen destination you want to sync to.
Syncing audiences
Sync data from any source to Kayzen audiences.
Record matching
To match rows from your model to audiences in Kayzen, you need to select a model column and corresponding Kayzen field. You can match on any of the following Kayzen fields:
- IDFA
- GAID
Field mapping
Hightouch lets you sync audience fields via field mapping. You can map data from any of your model columns to the default audience fields. Ensure your model's columns have the same data types as the fields you want to sync to.
Tips and troubleshooting
Common errors
To date, our customers haven't experienced any errors while using this destination. If you run into any issues, please don't hesitate to . We're here to help.
Live debugger
Hightouch provides complete visibility into the API calls made during each of your sync runs. We recommend reading our article on debugging tips and tricks to learn more.
Sync alerts
Hightouch can alert you of sync issues via Slack, PagerDuty, SMS, or email. For details, please visit our article on alerting.