Whitelisted by Reddit: Hightouch uses Reddit's Conversions API, which is in beta.
To send conversion events, your Reddit Ads account needs to by white listed by Reddit. Reach out to your Reddit account team to request access for your account to use the Conversions API.
Events within 7 days: If you are planning to set the event timestamp yourself, the event must occur within the last 7 days otherwise the conversion event will not go through.
To ensure syncs send each event, use a hash function for the event model's primary key . The hash should combine all columns, including member ID, timestamp, etc. See the event sync documentation for more information.
To retrieve an account ID, you'll want to go to the respective dashboard and grab the ID from the URL. If no account ID is provided, Hightouch will automatically use the Reddit Ads account owned by the user authenticated.
Make sure you've configured your sync to use the correct Reddit environment. You might've accidentally pointed to a different environment. If that doesn't solve your issue, please reach out. We're happy to help.