Sync data from Google BigQuery to Salesforce

Salesforce is a powerful operational platform when it comes to enabling your sales, marketing, ops, and support teams. However, the platform provides a limited view of your customers because it only houses basic information at the account and contact level. Most of the time, this includes sales interactions or basic demographic data (e.g., name, email, job title, phone number, etc.) By syncing data from BigQuery to Salesforce, you can enrich your contact records with additional first-party attributes and key behavioral data so your sales and marketing teams can understand exactly where they are in their buyer’s journey and build tailored experiences for every individual customer.

There are several options to sync data between sources. You can manually build and maintain a data pipeline, use a point-to-point solution such as Zapier, or you can manually upload CSVs.

With Hightouch, you get:

• Automation: You do not need to build and maintain custom data pipelines and you do not have to have your team do manual work
• Simplicity: You avoid a complex web of integrations caused by point-to-point solutions by syncing data from your source
• Speed: You can get set up in quickly - the average Hightouch customer starts syncing data in 23 minutes
• Control: companies of all sizes have access to enterprise-level controls including observability, dbt integrations, and version control
• Security: Hightouch never stores your data and is HIPAA, GDPR, CCPA, and SOC-2 compliant

90% of all Hightouch syncs complete in 30 seconds or less, and the platform enables non-technical users to self-serve.

With Hightouch, you can sync data as frequently as it changes within your Google BigQuery. You can trigger data syncs manually or schedule them to run at an interval or custom recurrence as often as once per minute.

Hightouch offers a basic mapper or advanced mapper that allows you to visually match columns from your Google BigQuery to fields in Salesforce.

BigQuery is a fully-managed enterprise data warehouse that helps you manage and analyze your data with built-in features like machine learning, geospatial analysis, and business intelligence.

Salesforce is a cloud computing service as a software (SaaS) company that specializes in customer relationship management (CRM). Salesforce's services allow businesses to use cloud technology to better connect with customers, partners and potential customers.