Customer Studio
Unleash the power of the data warehouse for everyone
Explore, manage, and activate customer data directly from the data warehouse with an entire suite of purpose-built marketer-friendly features.
Powering marketing teams at brands like
Powering marketing teams at brands like
Audience activation made easy
Hightouch syncs audiences from the data warehouse to all the tools your teams rely on. Just define an audience and start syncing. No CSVs required.
This might be one of the greatest inventions for technical marketers since the advent of legacy CDPs back in 2015.
Austin Hay
Head of Marketing Technology
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Ramp
Advanced features
Supercharged marketing teams
Go beyond just a point-and-click audience builder with advanced features that unlock the full value of your customer data.
Data Activation
Sync your customer 360° to all your tools
Sync updated customer profiles to every marketing tool. Personalize marketing with a full view of your customers.
Traits
Enrich profiles with calculated fields
Easily create new, computed fields for personalization and segmentation like 'Last Page Viewed' or 'LTV' in a simple no-code editor.
Splits
Deliver A/B testing across channels
Build randomized audience splits directly within Hightouch to centrally manage your multivariate testing across channels. Never upload a testing CSV again.
Priority Lists
Orchestrate marketing funnels
Quickly coordinate prioritization across any number of your Hightouch audiences. Sync funnel-based audiences to all your marketing platforms in seconds.
Breakdowns
Analyze audience composition
Visualize the distribution of user characteristics within audiences to better understand who you are targeting. Never build a “bad” audience again.
Overlaps
Identify overlap across audiences
Get the audience insights you need to build the most optimal audience every time. No more audience collisions leading to poor user experiences.
Hightouch is a great tool. My marketing team can self-serve all our data syncs.
Carey B.
Marketing Ops
Hightouch allows us to target the same people across the whole garden of advertising and push audiences to different channels so we can ensure the same people see the same ads across the Internet.
Max Sutra
Growth & Demand Gen Lead
Thanks to Hightouch, I no longer have to wake up on Saturdays and Sundays to upload manual CSV files. With Hightouch, we can trust that the same data that lives in our internal reports is the same data that is getting passed to our ad platforms.
Mallory Reese-Bagley
Senior Marketing Ops Manager
Hightouch is super easy to use and set up— you click a couple of buttons and the audience is made. Your data team often becomes a bottleneck, but not anymore. The audience builder allows our acquisition team to do the work themselves.
Ryan Newsome
Head of Data and Analytics
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CompareClub