Customer Studio
Activate audiences and experiments across channels
Explore, manage, and activate customer data directly from the data warehouse with an entire suite of purpose-built marketer-friendly features.
The Composable CDP
Customer Studio powers a new era of Customer Data Platforms
Audience activation made easy
Hightouch syncs audiences from the data warehouse to all the tools your teams rely on. Just define an audience and start syncing. No CSVs required.
This might be one of the greatest inventions for technical marketers since the advent of legacy CDPs back in 2015.
Austin Hay
Head of Marketing Technology at Ramp
Advanced features
Supercharged marketing teams
Go beyond just a point-and-click audience builder with advanced features that unlock the full value of your customer data.
Data Activation
Sync your customer 360° to all your tools
Sync updated customer profiles to every marketing tool. Personalize marketing with a full view of your customers.
Traits
Enrich profiles with calculated fields
Easily create new, computed fields for personalization and segmentation like 'Last Page Viewed' or 'LTV' in a simple no-code editor.
Splits
Deliver A/B testing across channels
Build randomized audience splits directly within Hightouch to centrally manage your multivariate testing across channels. Never upload a testing CSV again.
Performance
Unlock audience measurement
Get the insights you need to understand how your audiences and experiments are performing across your many marketing channels.
Priority Lists
Orchestrate marketing funnels
Quickly coordinate prioritization across any number of your Hightouch audiences. Sync funnel-based audiences to all your marketing platforms in seconds.
Insights
Build the optimal audience every time
Visualize the distribution of user characteristics within audiences, or check audience overlaps to better understand who you are targeting. Never build a “bad” audience again.
Hightouch is a leading platform in the CDP category on G2
Our Hightouch users are able to build audiences powering emails, texts, in-app messages, and even ad retargeting across Google and Facebook - all without ever having to interact with the data team.
Ben Tenglesen
VP of Data Science
Hightouch is super easy to use and set up — you click a couple of buttons and the audience is made. Your data team often becomes a bottleneck, but not anymore. The audience builder allows our acquisition team to do the work themselves.
Ryan Newsome
Head of Data and Analytics at CompareClub
