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Sync data from your warehouse to any tool. No APIs. No CSVs. Just SQL.

Tell us what data you want and where you want it. Hightouch does the rest.

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#1 in Reverse ETL and trusted by data teams at

Auto Trader.
New Relic.

#1 in Reverse ETL and trusted by data teams at

Reverse ETL: the last mile of the modern data stack

Hightouch works with the tools and workflows you already have. Go beyond analytics to extend the reach of your warehouse directly into over 150 SaaS applications. No custom work required.

Reverse ETL visualization broken into three components: data ingestion, data modeling / analysis, and data activation.

Activate your data in 3 easy steps

  1. 01

    Add your source and destination

    Connect to 15+ data sources, like Snowflake, and 150+ destinations, like Salesforce.


    Connector beam.

    Log in

  2. 02

    Define your model

    Use SQL or select an existing dbt or Looker model.

    Define your model
  3. 03

    Sync your data

    Map your fields, set your sync schedule, and hit “Go!”

    Connector beam.


    Connector beam.



    Connector beam.



    Connector beam.



    Connector beam.


Sync data to 150+ SaaS destinations

See all integrations
Facebook Custom Audiences
Retention Science
Salesforce Pardot (Sandbox)
Salesforce Marketing Cloud
Zoho CRM
Facebook Product Catalog
Built to scale.

Built to scale

Sync a row every 5 seconds or scale to 5 million rows every day. Hightouch queries hundreds of billions of rows every month—we can handle it.

Fast and observable.

Fast and observable

90% of syncs complete in 30 seconds or less. But if a sync is slow, you can debug in-app or dive deeper with tools like Datadog, Monte Carlo, or Datafold.

Secure by default.

Secure by default

Hightouch never stores your data. We use our compute, but your cloud storage. We are SOC 2 Type II, HIPAA, GDPR, and CCPA compliant.

Under your control.

Under your control

SSO, granular permissions, role- and label-based access controls, and audit logs make Hightouch ready for any environment.

Built by data people, for data people

Compatible with dbt for models and lineage

Hightouch’s dbt model selector allows you to pull your existing dbt models via Git and send data to over 150 destinations. That way, whenever you update your dbt models, Hightouch automatically reflects those changes in your syncs. Plus, dbt CI checks and our native dbt Exposures integration give you the guardrails and lineage needed to make sure your downstream Hightouch syncs don’t break.

Learn more about our dbt integrations
Compatible with dbt for models and lineage.
Compatible with dbt for models and lineage.

Observability and alerting

Write all of the results of your syncs back to your warehouse so you can investigate trends with the full flexibility of SQL. Get ahead of potential data pipeline issues with configurable alerts. Hightouch also integrates with tools like Monte Carlo, Datafold, and Datadog for deeper monitoring across your entire data stack.

Learn more
Observability and alerting.
Observability and alerting.

Version control with Git

Use GitHub or Bitbucket to bi-directionally sync all configuration changes from Hightouch or your CLI. You can see all edits and roll back unintended changes immediately and require PRs to ensure all changes are approved.

Learn more
Version control with Git.
Version control with Git.

See how it works in real life

Sync customer data from Snowflake to Salesforce in less than 5 minutes.

Seamus McKinsey.
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Before Hightouch, our data was not up-to-date and not reliable. Now everyone trusts the data because everything is highly standardized and documented.

Seamus McKinsey

Seamus McKinsey

Sr. Analytics Engineer


See story

It takes less than 5 minutes to activate your data. Get started today.

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