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Hightouch Events

Collect and load events directly into your data warehouse

Hightouch Events is an easy-to-use event collection product. It’s fully customizable and purpose-built to centralize your data in the warehouse.

An animation that starts by showing a generic ecommerce website page. A cursor on the screen selects a pair of shoes from the catalog, then a popup appears showing Hightouch Events tracking a "Product Viewed" event with your Data Warehouse, including additional metadata like the category, color, and SKU of the product. The cursor then clicks the "Buy" button, and Hightouch Events tracks an "Order Complete" event with the SKU and order total metadata included.
Spotify.
Warner Music Group.
PetSmart.
WeightWatchers.
Ramp.
Calendly.
GitLab.
Grammarly.
Spotify.
Aritzia.
Warner Music Group.
PetSmart.
Tripadvisor.
GameStop.
Cars.com.
WeightWatchers.
Iterable.
Ramp.
Plaid.
Calendly.
GitLab.
Malwarebytes.
Greenhouse.
Grammarly.
  1. Step 1

    Implement Hightouch’s SDK

    Add simple tracking code to your website, mobile app, or server-side application to track any events you like.

  2. Step 2

    Stream data to your destinations

    Deliver clean, reliable event data to your data warehouse, ESP, or other tools with full flexibility for any schema or use case.

  3. Step 3

    Activate data across your tools

    Put event data to work in the marketing, advertising, analytics, and operational tools you use every day. Hightouch integrates with 200+ tools.

Collect higher quality data — faster

An illustration showing two examples of data for an event being tracked. One is labeled "Bad" and shows a nonspecific event titled "Purchase." The other is labeled "Good" and shows a more specific event titled "Order Completed."

Ensure high quality data

Define data contracts to proactively govern your data and ensure every event meets your expectations before being written to the data warehouse.

An illustration showing a sample of rows of data coming from your data warehouse that includes "Anonymous ID", "SKU", "Category", and "Color" fields. A set of icons for Facebook, Google Analytics, Salesforce, HubSpot, Intercom, and Zendesk are overlayed.

Track customers across anonymous to known journeys

Seamlessly integrate with Hightouch's Identity Resolution product to get a holistic view of each customer.

An illustration showing an example code snippet for the Hightouch SDK. The code demonstrates using the "track" function to send an "Order Completed" event with additional metadata for "product_category", "product_id", "price", and "used_promo".

Migrate painlessly

Switch your event collection to Hightouch without disruption. Our SDKs are are backward compatible with other major event collection providers, and we support flexible data schemas.

Real-time event streaming

Sync event data to your downstream tools, where and when you need it.

Have full control of your workflows

An illustration showing an example of three "Git history" events. The first is for "Pull request (via Hightouch)" with a button labeled "Accept", the second is for "Merged (via Git repo)" with a button labeled "Revert", and the third is for "Merged (via Hightouch)" with a button labeled "Revert".

Manage changes with version control

Git sync management makes it easy to manage your tracking plan alongside your code so that you can stay up to date and catch regressions before they reach production.

An illustration showing an abstract example of events in a debugger log, such as "identify", "Order Completed", and "page". To the side, there is an example of JSON data for the debug event, including "channel" and "context" fields.

Observe and troubleshoot your events

Get deep event-level observability and customizable alerting for swift issue diagnosis so you can triage quickly.

An illustration showing a code snippet of a sample JavaScript function that can be written to perform custom transformation on an array of events.

Clean, transform, and enrich your event data using code

Use simple, modern JavaScript to modify, validate, enrich, or filter events with custom logic before syncing to destinations.

Morning Brew logo.

With Hightouch, we can use any and all of our data across any channel to serve more personalized and relevant experiences to our subscribers.

Erika Olsen, Senior Growth Marketing Manager at Morning Brew

Read case study

Sync data to 200+ tools

Send any data to any tool. Skip building and maintaining pipelines, uploading CSVs, and having data silos across marketing, sales, customer success, finance, and analytics.

PostHog
Facebook Custom Audiences
PostgreSQL
Slack
Redis
Retention Science
Rokt
Adobe Campaign Classic
Oracle DB
Adobe Target
Stripe
MongoDB
iSpot.tv
Zoomd
NCR Advanced Marketing Solution
Salesforce (Sandbox)
Amazon Ads DSP and AMC
Zoho CRM