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Identity Resolution

Unify data into Customer 360 profiles

Stitch your existing customer data into rich, actionable profiles directly in your data warehouse without writing a single line of code.

Use all of your data

Stitch together identity profiles from any data you’ve collected in your data warehouse.

Get complete and unified profiles

Define the profiles you want to create from your complete data, and store them directly in your data warehouse.

Power a Customer 360 in every tool

Keep all of your tools in sync with a complete profile of every customer, product, account, and anything else important to your business.

Illustration showing users, events, and product from your data warehouse flowing out as a single line of data.

Use all of your data

Stitch together identity profiles from any data you’ve collected in your data warehouse.

The world’s most innovative companies choose Hightouch as their Composable CDP

Spotify.
Warner Music Group.
PetSmart.
WeightWatchers.
Ramp.
Calendly.
GitLab.
Grammarly.
Spotify.
Aritzia.
Warner Music Group.
PetSmart.
Tripadvisor.
GameStop.
Cars.com.
WeightWatchers.
Iterable.
Ramp.
Plaid.
Calendly.
GitLab.
Malwarebytes.
Greenhouse.
Grammarly.
Big Time Data logo.
Big Time Data logo.

Hightouch is empowering companies to self-serve identity and entity resolution, without writing code. This is a game-changer and puts Hightouch in a league of its own for data management platforms.

Rachel Bradley-Haas

Co-Founder & CEO at Big Time Data

Build profiles for any type of identity

Create identity and entity profiles tailored to exactly what your business needs. Easily build and manage multiple identity graphs for different use cases.

Illustration showing a personalized email being matched with the correct customer profile.

Illustration showing an representation of the visual rule builder UI from the Hightouch application. The example shows a rule that will merge records when an "Anonymous ID" matches exactly, or when a "Name" matches exactly and a "Zip code" matches exactly, with the option to add more identifiers to continue building the rule.
Identity graph builder

Unify customer profiles with a visual rule builder

Build, test, and tune your own identity resolution rules without touching code. Make changes when you want to, roll them back if you need to.

An illustration showing a data table with four unique and complete identity records, with an outgoing line to represent that the data is coming from your data warehouse to Hightouch.
Data warehouse writeback

Store your identity graph in your own warehouse

Keep your identity graphs and unified records in your data warehouse. Use your customer data and unique Hightouch IDs however you see fit. Hightouch never stores your data or limits how you put it to work.

An illustration showing the face of a person with many unique identifiers and values that belong to them, including user ID, anonymous ID, phone number, order ID, IP address, and email address.
Complete data unification

Resolve all of your customer data

Go beyond behavioral data. Create accurate customer profiles that leverage all of your data in the warehouse, including valuable sources like in-store purchases or firmographic data.

Resolve identities in your data warehouse, not a black box

Traditional Customer Data Platforms perform identity resolution within their own rigid systems. You don’t have control, and you have to store your data with them. Instead, Hightouch unifies customer profiles directly in your data warehouse.

Flow between the the data warehouse, Hightouch as a Composable CDP, and user's integration ecosystem.

Hightouch doesn’t store your data

Composable CDPs are more secure because no duplicate storage is required. Instead, we simply read from your data warehouse, where it stays safe and sound.

Connect to 200+ tools

Send any data to any tool. Skip building and maintaining pipelines, uploading CSVs, and having data silos across marketing, sales, customer success, finance, and analytics.

PostHog
Facebook Custom Audiences
PostgreSQL
Slack
Redis
Retention Science
Adobe Campaign Classic
Oracle DB
Adobe Target
Stripe
MongoDB
Salesforce Pardot (Sandbox)
Zoomd
NCR Advanced Marketing Solution
Salesforce (Sandbox)
Amazon Ads DSP and AMC
Zoho CRM
Gladly