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The complete guide to Composable Customer Data Platforms
Apr 18
Discover the best alternatives and competitors to Amperity.
Discover the best alternatives and competitors to Salesforce Data Cloud.
Learn everything there is to know about the top 10 enterprise CDPs on the market today.
Discover the best alternatives and competitors to RudderStack.
Learn everything there is to know about Simon Data, including products, key features, real-time capabilities, and pros/cons.
Learn everything there is to know about Treasure Data, including products, key features, real-time capabilities, and pros/cons.
Learn the difference between CDPs and DMPs and how to use them to build and reach wider audiences for your marketing campaigns.
The best Simon Data alternatives and competitors
Discover the best alternatives and competitors to Simon Data.
What is Amperity?
Learn all about Amperity CDP, including: core features, capabilities, and product offerings.
What is Adobe CDP?
Learn all about Adobe CDP, including: core features, capabilities, and product offerings.
What CDPs got right–and wrong–about behavioral events
Customer Data Platforms put themselves on the map with event collection and real-time event streaming. They’ve left room for improvement.
Introducing event streaming: sync data to tools in real-time
It’s easier than ever to forward real-time behavioral event data directly to downstream destinations.
What is a MarTech stack (and how to build one)?
Learn exactly what a MarTech stack is, how you can build one, and how it can bring efficiency to your business.
What is RudderStack?
Learn all about Rudderstack's core features, capabilities, and product features.
Rethinking the CDP with Chime
Learn how Chime explores new ways to drive personalization at scale.
The Composable CDP for first-party data in Europe
A Customer Data Platform centered on the cloud data warehouse powers superior personalization while meeting stringent compliance requirements.
What is Reverse ETL? The definitive guide
Learn how Reverse ETL works, why it's different from traditional ETL, and how you can use it to activate your data.
What is mParticle?
Learn all about mParticle's core features, capabilities, and product offerings.
Why Calendly switched to a Composable CDP for personalization and PLG with Hightouch
Our traditional CDP couldn’t handle the complex use cases we needed to solve for personalization, so we implemented a Composable CDP.
What is ActionIQ?
Learn exactly what ActionIQ is, how it works, and whether or not you should leverage it as your CDP.
Is your CDP holding you back? Signs you should move on
Regardless of your past investments, Customer Data Platforms often fail to meet your needs. It may be time to explore a new approach.
The next big thing in MarTech with Scott Brinker
MarTech experts Scott Brinker, Juan Mendoza, and Tejas Manohar discuss the future of MarTech, the cloud data warehouse advantage, and more.
Traditional CDP vs. Composable CDP (what's the difference?)
A tactical guide to understand the key differences in CDP architectures.
What is Salesforce CDP?
Learn what Salesforce CDP is, how it works, and the key features within the platform.
What is Segment?
Learn all about Segment's core features, capabilities, and the various downsides to the platform.
How Snowflake became a $60 billion unicorn
Learn how and why Snowflake became the most successful software IPO of all-time.
What is data onboarding?
Learn how you can leverage data onboarding to create a 360-degree of your customer to supercharge your marketing use cases.
Reverse ETL 2.0: streaming Is here
We’re launching a new way to sync data from the warehouse at lower latencies than ever before. Real-time data, here we come!
The complexity of CDPs: an interview with Lee Hammond
Lee shares his experience dealing hands on with CDPs during his time working for Universal Music Group and discusses why companies are transitioning to a composable approach.
5 insider tricks to hack your CDP bill & save a small fortune
With Q4 around the corner, we’re sharing some secrets to help slash your Customer Data Platform costs.
Why The Zebra chose a Composable CDP
We’re powering insurance policy marketing and advertising personalization directly from our data warehouse.
The evolution of MarTech: an interview with Austin Hay
Austin shares his perspective on the MarTech space and discusses how the Composable CDP is changing the way data and marketing teams work together.
7 myths about Composable CDPs, busted
Everyone’s talking about Composable Customer Data Platforms. Here are some of the most common misconceptions we hear.
Splits: run omnichannel experiments from the warehouse
Enable randomized, multivariate testing from the data warehouse across channels with our code-free tools.
Why Bol.com chose a Composable CDP
Leveraging first-party data for audience-based targeting in a cookieless world.
What is event tracking?
Learn everything you need about event tracking and how you can leverage it to optimize your marketing channels.
Announcing Hightouch Events: event collection for the data warehouse
Hightouch Events allows companies to easily collect and load events into the warehouse to support analytics and the Composable CDP.
The top 5 identity resolution use cases
Five identity resolution use cases to supercharge your business.
Identity resolution - why CDPs fall short
Perform identity resolution directly in your data warehouse, not in a Customer Data Platform.
The best identity resolution tools
What are the best options available on the market for identity resolution and where do they differentiate?
