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Campaign Intelligence

Self-serve answers to all your marketing questions, using AI

Measure, explore, and analyze customer data and campaign performance, directly from the data warehouse.

What do you want to see?
Spotify.
NBA.
PetSmart.
Weight Watchers.
Ramp.
Calendly.
GitLab.
Grammarly.
Spotify.
Betterment.
NBA.
PetSmart.
Tripadvisor.
GameStop.
Cars.com.
Weight Watchers.
Iterable.
Ramp.
Plaid.
Calendly.
GitLab.
Malwarebytes.
Greenhouse.
Grammarly.

Warehouse-native campaign intelligence

Make better decisions with all of your data

Discover customer behaviors and take action

Explore customer data to find new opportunities. Put insights to work by creating and syncing audiences to your tools.

Graph of customer data audiences.

Drop-off

68%drop off
200unique customers

Sync audience

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Facebook

Google Ads

TikTok

Optimize campaigns across channels

Compare campaigns apples-to-apples. Explore data across your business, including spend, engagement, and conversions.

Optimize campaigns across channels

Run A/B experiments and incrementality tests

Measure results across audience cohorts, no matter what channels you test or where your customers convert.

Graph showing sales of each product by country.
Dark gradient representing an empty state.
Graph showing sales of each product by country.
Graph showing cumulative sales of each product over time.

Copilot

Campaign smarter and faster with AI

Hightouch Copilot proactively surfaces insights, suggests optimizations, and lets you explore data via chat - instead of SQL.

What do you want to see?

Campaign Intelligence features

You can do more when intelligence is built into your CDP

You build audiences for campaigns in your CDP. You should be able to explore complete customer profiles and analyze campaign results in it, too.

Performance

Measure trends over time

Define and track all metrics across any audience, campaign, or A/B test to understand how your marketing activities are driving growth for your business.

Holdout group

2,800

Baseline

Treatment

3,300

18%

Measure trends over time
Breakdowns

Slice data by any attribute

Drill down into events, audiences, and metrics by any attribute to uncover new learnings from your full data.

Medium

5

Source

9
Email

Email

2,094

Organic

Organic

0

Social

Social

0

Affiliate

YouTube

0

TikTok

0

Slice data by any attribute
Funnels

Analyze customer journeys

Build custom funnels to discover unique patterns in your customer journeys to understand cross-channel behavior and find new growth opportunities.

Analyze customer journeys

The Composable CDP

Power more effective marketing with a Composable CDP

Hightouch Composable CDP Diagram.

Use your existing data

Leverage all of the customer data you already have in your data warehouse for your marketing.

Pick only the products you need

With a Composable CDP, you can choose only the products you need - like an audience builder.

Learn more about Composable CDPs

Composable CDPs are more secure

Hightouch doesn’t store your data. Instead we simply read from your data warehouse where it stays safe and sound.

Connect to 200+ tools

Send any data to any tool. Skip building and maintaining pipelines, uploading CSVs, and having data silos across marketing, sales, customer success, finance, and analytics.

See all integrations
PostHog
Facebook Custom Audiences
PostgreSQL
Slack
Redis
Retention Science
Stripe
MongoDB
Salesforce Pardot (Sandbox)
HubSpot
Mailchimp
MinIO
NCR Advanced Marketing Solution
Salesforce (Sandbox)
Amazon Ads DSP and AMC
Zoho CRM
Gladly
Webflow

Activate your data in less than 5 minutes