Roku Advertising
Empower your advertising team to run targeted campaigns across Roku’s premium streaming platform inventory.
Target and suppress first-party audiences across Roku’s premium inventory spanning native ads and video ads across their streaming partner ecosystem.
Reach larger addressable audiences by matching your first-party identifiers to Roku’s devices and inventory with the flip of a button.
Automatically refresh audiences to keep targeting relevant, reduce wasted spend on converted customers, and ensure compliance by honoring opt-outs.
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Improve your Roku Advertising data with Hightouch
Advertising use cases
By integrating your data warehouse with your ad platforms, you can deliver highly targeted and relevant ads to your ideal customer profiles. With accurate and up-to-date data at your fingertips, you can create more effective marketing campaigns that drive engagement and conversions.
E-commerce use cases
Access, process, and analyze customer and product data from across your business. Then activate that data to create personalized, one-to-one experiences in your e-commerce store. Additionally, by keeping product data such as inventory levels and sales trends up-to-date, you can make informed decisions about product offerings and pricing strategies.