One of the biggest challenges in paid media is getting more mileage out of the ads you already have. A static ad may be on-brand and ready to go, but turning it into an editable motion ad can be a time-consuming process that requires a new tool and rebuilding the composition.
With Hightouch, you can turn an existing static into a motion ad with a simple prompt. Ask the agent to animate the text, add subtle movement to the imagery, or build the ad in a sequence, while keeping the logo, copy, layout, and other elements in place. And, because motion and video ads are layered and easy to edit, you can refine the copy, overlays, timing, and animation without rebuilding the entire asset. That gives creative teams more control over the final execution and makes it easier to quickly extend each approved ad into new formats, placements, and variations.
What agentic animation unlocks
With agentic animation, one approved static becomes a reusable starting point for multiple motion executions, placements, and tests.
- More creative formats from the same asset: Produce video variants in different aspect ratios and adapt them for feed, story, and other placements.
- More creative diversity and testing capacity: Convert existing assets into additional variations without rebuilding each one manually.
- Faster production for creative teams: The workflow removes manual production work while preserving creative control over what changes and what stays fixed.
How it works
Adding animation to ads is simple. Select the ads you want to animate and prompt the system to create a motion version. You can be as detailed or as open-ended as you want. Once the motion ad is made, you can manually edit.
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Select the static ad you want to animate
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Write your prompt
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Review the motion ad and make edits
Book a demo today
Hightouch is the Agentic Marketing Platform that helps enterprise teams go from insights to on-brand campaign in minutes, using all their data and brand knowledge. With Hightouch, brands and agencies can scale marketing impact without compromising on quality.
Learn more about how to scale your content review and book a demo with our solutions engineers today.
