The leading no-code audience builder.
Activate audiences directly from your data warehouse with Hightouch’s no-code audience builder built specifically for marketing teams.
Carey B.
Marketing Ops
Hightouch allows us to target the same people across the whole garden of advertising and push audiences to different channels so we can ensure the same people see the same ads across the Internet.
Max Sutra
Growth & Demand Gen Lead
Thanks to Hightouch, I no longer have to wake up on Saturdays and Sundays to upload manual CSV files. With Hightouch, we can trust that the same data that lives in our internal reports is the same data that is getting passed to our ad platforms.
Mallory Reese-Bagley
Senior Marketing Operations Manager
The most powerful audience builder
Hightouch enables modern marketing teams with the capabilities needed to meet their most complex audiencing needs.
Experience the new era of CDPs
Audience activation made easy
Hightouch syncs customer data to all the tools your teams rely on. Just define an audience and setup a sync.
No CDP, or CSVs required.
Loved by marketers, trusted by data teams
Data teams focus on modeling, while business teams create audiences in a visual audience builder.
1
Target users in New York City
Segment audiences according to shared properties such as age or location
2
Filter for users who have added to cart
Filter your audience according to the actions they performed in your application or customer journey
3
Find users who have 1 or more accounts
Filter based on custom objects that make sense for your company, like Workspaces, Accounts, Products, etc.
4
Exclude users who already purchased
Filter based on whether a user is part of another audience segment or not
Advanced features
Supercharged marketing teams
Going beyond just a point-and-click audience builder.
Traits
Marketer-first computations
Easily create computed or calculated fields (ex. Last Page Viewed or LTV) in a no-code UI to help supercharge your segmentation and personalization efforts.
Splits
Multivariate testing made easy
Build randomized audience splits directly within Hightouch to centrally manage your mulitvariate testing across channels. Never upload a testing CSV again.
Priority Lists
Define audience priorities
Quickly coordinate priority across any number of your Hightouch audiences. Sync funnel-based audiences to your many marketing platform in seconds.
Breakdowns
Analyze audience composition
Visualize the distribution of user characteristics within audiences to better understand who you are targeting. Never build a “bad” audience again.
Overlaps
Visualize overlap across audiences
Get the audience insights you need to build the most optimal audience every time. No more audience collisions leading to bad user experiences.
Hightouch Audiences is super easy to use and set up—you click a couple of buttons and the audience is made. Your data team often becomes a bottleneck, but not anymore. The audience builder allows our acquisition team to do the work themselves.
Ryan Newsome
Head of Data and Analytics
•
CompareClub
Sync customer data to 125+ tools
This might be one of the greatest inventions for technical marketers since the advent of legacy CDPs back in 2015.
Austin Hay
Head of Marketing Technology
•
Ramp