Define user targeting groups in segments for re-use in Feature Gates and Dynamic Configs
Log events to help monitor how your product is performing in real-time
Investigate product usage patterns that can point to further improvements and new product hypotheses from the data in your warehouse
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Product experience use cases
With this integration, you can power your product experience platform with the most up-to-date user data directly from your data warehouse. By syncing enriched data from your warehouse, you can augment properties on users and fully utilize your platform’s features. This ensures that your team has the most accurate and relevant data at their fingertips, allowing them to make data-driven decisions that drive product growth and retention.
Analytics use cases
Ideally, your data warehouse should serve as the true source of data that contains all of your customer data. When this is the case, using your warehouse as the source for your analytics platforms enables richer product-usage analysis. You can sync enriched data from your warehouse to create more granular segments as well as bring in data from your engagement tools. Additionally, you can ensure that your product and growth teams work with data that is always up-to-date and in the expected format.