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Sync customer attributes and events from your data warehouse to hundreds on integrations through mParticle

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Send customer events such as purchases, screen views, and uninstallation to mParticle

Sync attributes such as LTV to user profiles

Enrich user profiles using custom attributes

Trusted by leading companies to sync data securely at scale


Improve your mParticle data with Hightouch

Analytics use cases

Ideally, your data warehouse should serve as the true source of data that contains all of your customer data. When this is the case, using your warehouse as the source for your analytics platforms enables richer product-usage analysis. You can sync enriched data from your warehouse to create more granular segments as well as bring in data from your engagement tools. Additionally, you can ensure that your product and growth teams work with data that is always up-to-date and in the expected format.

Read our mParticle documentation

All 35+ mParticle integrations

Airtable to mParticle
Chaotic graph of interconnected nodes representing data warehouses, data, and business tools.

Before Hightouch

  • Inconsistent and inaccurate data
  • Laborious and expensive
  • Brittle and inflexible
Clean and easily readable graph of data moving from a warehouse node, to Hightouch, to business tools.

After Hightouch

  • Consistent and accurate
  • Observable and governed
  • Scalable and flexible

Activate your data in less than 5 minutes